Why Marketing Really Matters

A business does marketing and sales for the money, but that’s not the sole reason to get good at it.  One of my favorite mentors, authors, and consultants is David Maister.  One day a while back I was reading through his archives and snipped this nugget from an article entitled “Doing It For The Money” (ifContinue reading “Why Marketing Really Matters”

How to Find, Reconnect With, and Revive Your Professional Network

In early 2007, several months after moving on from my last venture, I found myself sitting on my butt a lot doing — well — not much of anything (I did get a lot of reading in). I wasn’t getting out all that much to interact with other people and wanted to re-connect with folks. I did not haveContinue reading “How to Find, Reconnect With, and Revive Your Professional Network”