The art of engineering consulting

Cal Poly professor and veteran engineer, Dr. Frank Owen and engineering marketing consultant Patrick Klima write in Consulting-Specifying Engineer:

There is a common error that engineers are prone to as they explore their entrepreneurial ambitions. Having arrived at what seems to be a valuable idea, engineers will often launch into development of a solution before truly evaluating the market potential for that idea. In their enthusiasm, they develop a solution for a problem that does not exist or that customers are not willing to spend money to solve

Consulting – Specifying Engineer | The art of engineering consulting—Part 1: Getting started

By Josh Richards

Josh is a consulting network/ systems/ cloud engineer, freelance high stakes IT project manager, and former technology executive. He has consulted on information technology matters for over twenty-five years. In 2006, consulting became his primary source of income (just before the global financial crisis!). He’s a big fan of craft beer, freshly roasted coffee, artistic burlesque, good food, and applying science and reason to problems and opportunities small and large (and just for fun). When he has time and energy he also likes to get out on his bike or attend a soccer match.